The EKOO team

A team of passionate entrepreneurs!

Our history

After 10 years' experience in entrepreneurship with the creation of the ADEO Leroy Merlin de ZODIOwe created our first start-up PEAULETTE a platform specializing in natural and healthy cosmetics. After two years, we had the opportunity to sell this first company. We then decided to relaunch a new project by creating a new start-up in the emerging cosmetics sector. VOICE COMMERCE. Stemming from our know-how as digital experts and inspired by the values of our first start-up, EKOO is a platform that embodies your brand and your products. It restores lʼauthenticity to your e-commerce site and your store thanks to voice.

Our values

Why go for a TECH solution after taking the commitment route?

All too often, good initiatives go unnoticed! More and more products are made ethically and responsibly, but it's still complicated to tell customers about it simply and authentically on an e-commerce site, and even more so in-store!

With EKOO, it's now easy to tell the story of products with the voice of enthusiasts, both digitally and in-store.

How was EKOO born?

While listening to Le Petit Ballon founder Martin Ohannessian's podcast on Matthieu Stefani's Génération Do It Yourself, Emilie was won over by the story of this wine marketplace whose star sommelier was former Ritz Sommelier Jean-Michel Deluc. When she visited the site to discover the wines chosen by Jean Michel, and despite the educational work on the product sheets, something obvious jumped out at her! She wanted Jean Michel to talk to her as if she were at the Ritz! The first seed of EKOO had been planted!

Then EKOO sprang to mind, thanks to our experience as former e-tailers. We were frustrated by the fact that our product descriptions were written exclusively for Google search engine optimization. We were marketing carefully crafted nuggets, but we didn't have the means to tell the emotional story of how the designers made their products, and how these products resonated with our customers! It was decided. It was time to give them a voice!