Customer story: Blinds-and-Curtains.com simplifies product descriptions on its website

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Blinds-and-Curtains.com simplifies product descriptions on its website

Background

Stores-et-Rideaux.com is a brand specializing in door and window coverings of all kinds: heat protection, mosquito screens, screen curtains, decorative films, etc.

The brand's added value lies in French manufacturing, made-to-measure solutions and support throughout the purchasing process. Exceptional customer service, available even on Sundays, is a major asset, helping customers considerably and offering real added value. To simplify the content of product data sheets, which are often heavy on specific information, Stores-et-Rideaux.com wanted to clarify the features and benefits of these products.

The project

To highlight the quality and features of each product, we launched a project that met their expectations by integrating audio devices on their site:

Cassandra, an expert advisor, records explanatory audios available on the site's product sheets. She details the characteristics of each product and gives personalized advice, making it easier for customers to understand the specifics and benefits.
The audios are permanently accessible, enabling customers to obtain advice at any time, recreating the experience of in-store accompaniment.

The results

Production of 18 audios on their site, offering detailed explanations and personalized product advice
Thanks to a better understanding of products, customers are more confident and satisfied, which has led to an increase in sales.

Listen to our audio features at Blinds-and-Curtains.com :

Screen curtain

Blackout curtain