Case study : Méert audio devices: a new way to sublimate century-old know-how
Méert, an iconic house founded in Lille in 1761, is renowned for its refined gastronomic creations, including its famous filled waffles, exceptional teas and artisan chocolates. Keen to share its rich history and commitment to quality products and ingredients, Méert wanted to enrich its product sheets with narratives.
To achieve this, we put audio features online on their site. Méert called on its culinary experts, such as chocolate chef Rebecca, in-house tea expert Anaïs, and the pastry chef. These artisans were invited to record a series of audios dedicated to their specialties:
Each audio is carefully designed to highlight Méert's century-old expertise, and the history and tradition that permeate each product.
Listen to our audio devices at Méert :
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