From January 14 to 17, 2023, the NRF Retail's Big Show took place in New York, one of the world's largest retail trade fairs. It was during this event that journalist Noémie Wira selected Ekoo for her interview on BFM Business. Of the 40 French start-ups present on the Business France stand, Ekoo was the only one to be interviewed.
Start-up Ekoo selected for NRF 2023
Every year, the NRF brings together some 38,000 participantsfrom all over the world. Business France selects innovative French start-ups to represent France at the New York show. For these young nuggets, it's a superb opportunity to make a name for themselves on the international scene, particularly in North and Latin America. It's a chance to showcase your concept and meet new people.
For NRF 2023, Business France is bringing along 40 start-ups, including Ekoo. Formerly employees of the ADEO group, Johann and Emilie took part in the NRF as retailers. Today, they're proud to be on the other side, this time as the founders of Ekoo.
A first interview on BFM Business
The NRF is a world-famous trade show with a high media profile. French TV channel BFM Business sent reporter Noémie Wira to report on the show, and also to do a TV interview with an exhibiting start-up.
For her Morning Retail column on January 18, Noémie Wira chose to interview just one French start-up present on the Business France pavilion. She chose Ekoo, her favorite start-up at the show. For Johann and Emilie, it's an opportunity to talk about their audio solution on the famous TV channelchannel, which attracts over 3 million viewers every month.
To watch the BFM Business interview, go to ici👇🏼.