Users are increasingly searching for information via their smartphones. This is why the need to make web content more accessible is becoming crucial. Sectors such as mutual insurance companies, postal services, services on product pages or telephone packages need solutions to clearly explain their offers. Often, the sheer volume of information on mobile sites can make it difficult to understand the services offered. EKOO offers an innovative solution by integrating audio capsules into websites. The solution enables users toassimilate in a concrete way the information provided by the experts of these services.
The AESIO mutual insurance company talks about its services and benefits in audio form
OnAESIO's "Essentials" page, audio clips play a crucial role in explaining the benefits of mutual insurance. They cover important benefits such as second medical opinions, teleconsultations, and assistance. These clips, with an average engagement rate of 75%, also highlight points of contact, whether in-branch or by phone, emphasizing AESIO's adaptability towards its customers. This audio approach provides quick access to this information. While the services offered by a mutual insurance company can be complex to understand, audio creates a reassuring closeness with the customer. This is much more effective than simply reading the information on the website.
The Source mobile package: quickly understand the specific features of the service
Bouygues Telecom's Source mobile package is more than just a mobile offering, as it stands out for its environmental commitment. It transforms unused gigas into donations for charities. The user must quickly understand the specific features of this package and its commitments. The use of audio capsules, with an average engaged listening rate of 75%, becomes an effective way of summarizing essential information, enabling users to quickly grasp the responsible aspect of the package that sets it apart from others.
With audio, Boulanger promotes its "door trim installation" service on its product pages.
Boulanger gives its service expert the floor to talk about door trim installation. This service is available for several products, offering installation and commissioning of a new appliance to replace the old one. Audio clips, integrated into the product pages, provide quick information about door trim. Users can learn about what the service offers, the possibility of Boulanger collecting the old appliance, and how to access the service. This approach reduces the time needed to understand the service, providing a smoother and more efficient user experience. While searching for their product, users can listen to learn about the "Door trim installation" service.
La Poste Pro uses audio to promote its services
La Poste Pro's "Les Petits Plats Portés" service offers social monitoring and home meal delivery for seniors and vulnerable people, provided by postal workers. The audio clip at the top of the page, with an average engagement rate of 80%, effectively summarizes the service as soon as users enter the site, making it easy to understand. This information, conveyed in a matter of seconds, encourages users to explore the site further. In particular, it indicates that customer testimonials can be found at the bottom of the page. By listening to the audio clip, users can quickly understand the service and what to expect on the website page.
The use of audio with EKOO offers an innovative approach to making online services more accessible. The solution offers users an immersive experience, making it easier for them to understand the services offered by companies.
