How does audio tell the service story?

drawing of a man lost in front of his computer

Users are increasingly searching for information via their smartphones. This is why the need to make web content more accessible is becoming crucial. Sectors such as mutual insurance companies, postal services, services on product pages or telephone packages need solutions to clearly explain their offers. Often, the sheer volume of information on mobile sites can make it difficult to understand the services offered. EKOO offers an innovative solution by integrating audio capsules into websites. The solution enables users toassimilate in a concrete way the information provided by the experts of these services.

The AESIO mutual insurance company talks about its services and benefits in audio form

OnAESIO's "Essentiels" page, audio capsules play a crucial role in explaining the benefits of the mutual. These include important benefits such as second medical opinion, teleconsultation and assistance. These capsules, with an average engaged listening rate of 75%, also highlight the points of contact, whether in agency or by telephone, underlining AESIO's adaptability towards its customers. This approach to audio provides rapid access to information. While the services offered by a mutual insurance company can be complex to assimilate, audio creates a reassuring proximity with the customer. This is far more effective than simply reading the information on the website.

screenshot of the aesio mutuelle website

The Source mobile package: quickly understand the specific features of the service

Bouygues Telecom's Source mobile package is more than just a mobile offering, as it stands out for its environmental commitment. It transforms unused gigas into donations for charities. The user must quickly understand the specific features of this package and its commitments. The use of audio capsules, with an average engaged listening rate of 75%, becomes an effective way of summarizing essential information, enabling users to quickly grasp the responsible aspect of the package that sets it apart from others.

screenshot of source site with EKOO audio capsule

With audio, Boulanger promotes its "door trim fitting" service on its product pages

Boulanger gives the floor to its service expert to talk about the installation of door skins. This service is available for several products, offering installation and commissioning of a new appliance in place of the old one. The audio capsules, integrated into the product pages, quickly provide information about door trim. You can learn what the service offers, whether Boulanger can take back the old appliance, and how to access it. This approach reduces the time needed to understand the service, offering a smoother, more efficient user experience. At the same time as the user searches for his product, he discovers, by listening, the "Door trim fitting" service.

screenshot of the boulanger website with the EKOO audio capsule

La Poste Pro uses audio to promote its services

La Poste Pro's "Les Petits Plats Portés" service offers social monitoring and home delivery of meals for the elderly and frail, provided by letter carriers and women. The audio, placed at the top of the page and with an average committed listening rate of 80%, effectively summarizes the service as soon as you enter the site, making it easy to understand. This information, transmitted in a matter of seconds, encourages users to explore the site further. Not least by indicating that customer testimonials are located at the end of the page. By listening to the audio, users can more quickly understand the service and what awaits them on the site page.

screenshot of the poste pro website with an EKOO audio capsule


The use of audio with EKOO offers an innovative approach to making online services more accessible. The solution offers users an immersive experience, making it easier for them to understand the services offered by companies.

How to contact the EKOO team to find out more about the solution for integrating audio capsules into product sheets

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